Goal: To have multiple listings on Google page one for each keyword/keyword phrase (one out of 10/25, (10 or 25 keywords/keyword phrases))1. Site analytics, how can you know what time it is if you never look at a clock? Install Google Analytics, minimally. Consider hitslink.com or visistat.com for more comprehensive analytics and lead generation from [...]
Amazing is the power and beauty of integrating search engine optimization strategy with social media management. Optimizing social sites with specific key phrases and proper linking can dramatically increase online exposure and brand awareness. Google is increasingly listing social media sources on search results pages and plans to do more. Therein lies the opportunity. By [...]
Any web aficionado will not be able to take it anymore. The supremacy has been debated time and again and to be a little earnest, very few formidable, logical and comprehensible conclusions have been derived. Organic SEO and PPC management have their own places in different scheme of things and both cannot compete with each [...]
Two years ago, I wrote an article entitled “Content Management Systems Equal Business Suicide.” The basic premise was that at that time, CMS applications were inherently devoid of basic SEO functionality. Building a new site, or converting an existing site to the existing CMS versions of 2 years ago was rapid way of consigning those [...]
When it comes to creating SEO strategies for 2011, online reputation management should be a critical concern. Because any well-founded SEO strategy reaches out to consumers across a wide variety of mediums and demographics, it can be relatively easy to gain formidable website traffic virtually overnight. However, if your SEM or SMO strategy isn’t planned [...]
SEO is not what we can call an exact science. Often SEO experts and webmasters have different opinions on how to get a website ranked faster, or higher in search results (SERP). Site age, content, links, speed, quality, freshness and validation all come into play. One thing everyone agrees, though, is that generally speaking the [...]
Reverse SEO has become critical for all types of organizations. It has never been easier for your customers, competitors, and employees to publish items online that can have a damaging impact upon your business. If those items gain exposure in Google, Yahoo!, and other major search engines, their effects can last for years. Regardless of [...]
There are many reasons people use Internet marketing or search engine optimization. One of them includes the improvement of their online reputation.The term “online reputation management”, or ORM, is defined, as the practice of consistent research and analysis of one’s personal or professional, business or industry reputation as represented by the content across all types [...]
Running a search engine optimization campaign requires appropriate content. Content management systems (CMS) have been introduced in the market to take care of the labour put in creating a unique content every time. CMS is a software that provides website authoring and administration tools. These tools are specially designed for users with less knowledge of [...]
Since most of the CEOs and the people in the upper management of big companies today have entered the marketing world the traditional way, many feel that search engine marketing and all its strategies would be best executed by hiring an external source, first because very few understand what search engine optimization and online marketing [...]
